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How to Boost Your Sales with a Virtual Sales Assistant

  • July 27, 2023
  • 8 min read
  • By Sabeeha Banu

Businesses striving to increase revenue amid a cutthroat marketplace need a solid sales framework. However, building a revenue-generating sales cycle requires skilled staff. Companies invest an average of $2,020 per sales rep on training. Here is where a sales virtual assistant acts as an asset. They give companies access to a vast talent pool and affordable support services.

Sales Strategy

Who are Virtual Sales Assistants?

A virtual sales assistant is a skilled sales professional who offers support from a distance at a competitive rate. They employ their in-depth understanding of current trends, industry knowledge, and technological insights to identify opportunities and issues in their customers' sales pipelines. 

Remote sales assistants can perform many crucial tasks, including lead creation, customer interaction, and sales follow-up.

Virtual sales assistants take care of both vital and non-essential sales tasks. Even if a business already has an in-house sales team, outsourcing time-consuming and dull sales tasks to these virtual assistants will lessen the workload and free up management time to focus on their core skills.

Tasks to Delegate to a Virtual Sales Assistant to Boost Sales

Virtual sales assistants can be a valuable addition to the sales team. Here are some tasks they can do for your organization:

Sales Strategy

Virtual sales assistants improve the in-house team's capabilities by bringing fresh perspectives and expertise. They have specialized skills in sales, which could help the in-house sales team attract more clients and increase sales.

  • Researches the current trends in the market and the demographics of the target audience
  • Strategizes ways to increase monthly and annual sales revenue. Creates frameworks to increase sales win rates.
  • Tracks sales progress and analyzes metrics and much more.

Sales Activities

A virtual sales assistant unburdens the in-house team’s activities by carrying out sales activities. They schedule meetings with prospects and initiate communication with them.

A virtual sales assistant can assist in managing a list of both new and old leads in the sales database. They make contact to see whether the old leads are still interested in the product or service.

Virtual sales assistants create sales reports, close deals, and keep track of sales activities. They devise ways to meet the sales goals daily.

Sales Pricing

A virtual sales assistant boosts revenue by assisting businesses in setting sales rates. In contrast to an in-house employee, virtual sales assistants are paid per project without any benefits. 

A Virtual Sales Assistant:

  • Analyzes the pricing and discount plans.
  • Performs research to understand how much the potential customers are ready to pay for a service or a product.
  • Collaborates with the in-house sales and marketing team to create newsletters, social media posts, and other creatives to advertise pricing schemes.
  • Maintains a detailed database of customer feedback.

Sales Metrics

Tracking sales metrics gives a good understanding of business growth. Virtual sales assistants have intense experience working with various firms and are aware of the best practices involved in sales metrics. They get accurate sales forecasts by timely gauging metrics reports. 

Virtual sales assistants also identify sales funnel leakages by conducting complete funnel analysis. Sales funnel leakage is identifying if prospects drop out of the funnel mid-way.

Administrative Tasks

Updating the sales database is crucial in keeping accurate records and preventing mistakes. Businesses can save time by cleaning and updating the database with the help of a virtual assistant.

A qualified virtual assistant ensures that businesses don’t run out of prospects. Virtual sales assistant answers pre-sales questions and replies to inquiries.

Customer Service

Virtual assistants are skilled in problem-solving techniques, inquiry management, and customer satisfaction enhancement. To aid you in pre-and post-sales transactions, enlist their assistance.

They answer questions from prospects to convert them into leads. They take care of customer inquiries so businesses can focus on increasing their revenues.

5 Best Sales Strategy Practices for 2023

Sales Strategy 2023

Also Read: Why Every Small Business Needs A Virtual Assistant

A business needs a sales strategy in place to be successful. A sales strategy encompasses how a business will market and do business with its target market. It identifies the target market, comprehends customer demands and the purchasing process, strategies pricing, channel sales funnel, development of a sales process, and performance evaluation.

Any business that wants to boost profits and achieve its sales targets should have a sales strategy. A sales plan can help a business connect with its target market, turn leads into consumers, and communicate the benefits of its goods and services.

A sales strategy can help a business with:

Identify Target Market:

A sales strategy can assist a company in determining the particular market groups it wishes to target by using demographic, psychographic, and purchasing trends.

Optimize Efficient Sales Channel:

A sales strategy helps a business optimize its sales operations, from lead generation to closing deals, by identifying the most effective sales channels, streamlining sales workflows, and providing sales training to sales staff to improve their skills.

Track and Measure Sales Performance:

A sales plan has objectives and indicators that enable a company to assess the success of its sales operations. Key performance indicators (KPIs) like conversion rates, average deal size, and customer lifetime value (CLV) can help a company spot areas for improvement and modify its sales strategies.

Identify Sales Opportunities:

A sales plan helps a business identify sales opportunities. It may entail locating new market niches, creating innovative goods or services, or collaborating with other brands.

Stay Competitive:

A sales strategy aids a company in remaining competitive by analyzing the competition, recognizing market trends, and adapting its plans to changing market conditions. It helps businesses to stay relevant, remain competitive, and progressively boost sales and revenue.

How to Build a Sales Strategy?

There are two types of sales strategies; inbound and outbound strategies. 

Inbound sales strategy seeks out potential leads along the buyer's journey, engages with them, and attempts to convert them into customers.

Inbound sales strategy aims to provide customers with information using emails, social media, and other channels.

On the other hand, outbound sales strategies are conventional sales techniques that entail contacting potential clients and starting a conversation about a sale. These sales tactics emphasize aggressively seeking out and interacting with potential clients through different media, including cold calling, mailing lists, and advertising.

Building a sales strategy entails a systematic procedure that calls for thorough research, knowledge, and experience. 

Understand the Customers

Understanding customers is crucial for providing high-quality service. Businesses can do this in many ways, including by subscribing to research reports, speaking with current customers, and creating a customer persona highlighting the benefits, pain points, and reasons why they would use your product or service.

Businesses must comprehend what motivates their clients to purchase the goods or services to meet their needs. 

Use Reciprocation

The foundation of the reciprocity principle in sales is when consumers receive something, they are obliged to return the favor. Businesses typically provide some of their knowledge through free eBooks, movies, articles, and podcasts on their area of expertise to attract new customers.

Reciprocation is one of the simplest ways for businesses to increase sales and brand recognition. Consider what you can do to provide value to your clients. Create a sense of obligation in the customers so they will buy the product, and the sales will increase.

Leverage Social Proof

In sales, social proof refers to the practice of influencing leads by pointing to the actions of other customers and prospects as models. For marketing and sales professionals, it is a great advantage. Social proof can help businesses win over more customers, influence their purchasing decisions, and eventually boost sales.

Many companies employ social proof to pique customers' interest in their products and services.

Quick Lead Response Time

The speed of lead response will impact sales performance. Conversion rates go up if businesses respond to leads in no time. Increasing the response time will have an impact and won't cost businesses anything.

Thus, increasing sales lead response times will help brands get the most out of their marketing spend.

Leverage the Power of CRM

It can be difficult for businesses to keep sales data organized. Using CRM software, businesses can keep track of all memos, data, and communications with prospects and clients. They can streamline the sales process by handling time-consuming, repetitive tasks. Some CRM tools collect, track, and store lead data. 

Benefits of Hiring a Virtual Sales Assistant

A virtual sales assistant can effortlessly carry out all the sales team's responsibilities. They:

Helps in Expanding The Reach

Lead creation is crucial if a business wants to stay competitive. However, doing marketing tasks like answering online questions and monitoring social media demands time. Businesses most likely lack the time to handle it by themselves. And hiring an in-house sales team to do it on top of their regular fees might get pricey. Therefore, hiring a virtual sales assistant who can handle all marketing chores is a great option.

Helps in Enhancing Customer Service

Your clients might not like to wait. Customer service will probably suffer when your current workforce is overworked. When you engage a virtual assistant to answer calls, make appointments, or complete orders, your customers will enjoy timely service that makes them love the brand.

Manages Sales

Understanding how to adapt to and manage evolving market trends is crucial for boosting sales. To do this, an online sales assistant is adept in developing sales techniques. They monitor your sales activity to gauge performance. A virtual sales assistant creates a detailed sales report for a business to review and analyze. They also prepare a complete sales report and help in interpreting results.

Renews Focus on Business

The majority of businesses probably perform all sales-related responsibilities independently. However, as the company expands, it gets difficult to do everything. Businesses must decide which tasks they must manage and which they can outsource. Since no one knows the organization's objectives better than a business owner, it makes much more sense to concentrate on macro decisions like the business strategy, annual budget, or product development.

Improves Work-Life Balance

Entrepreneurs suffer from the strain of running a business. It is hard for businesses to separate personal life from work as they micromanage every task. 

Hiring a virtual personal assistant can add great help. A skilled virtual sales assistant unburdens businesses of tasks that they find difficult and time-consuming to do by themselves. 

End Points

It can be challenging to entrust virtual sales assistants with important sales tasks, given that they operate remotely. For this, businesses need to outsource to a trusted outsourcing partner. A reliable outsourcing partner like Flowz has professionals with broad experience and skills. A virtual sales assistant devotes time and effort to increasing sales revenue. Additionally, most companies rely on their sales staff to provide them with client information. A virtual sales assistant can help brands forecast the market climate for the products and services. Such minute details are essential for businesses to thrive in a cutthroat market.


Written by Sabeeha Banu

Sabeeha is an avid reader, writer, and poet with experience writing in various genres. She is adept at delivering write-ups that drive engagement. In her free time, you can find her soaking in the mesmerizing beauty of nature and weaving her thoughts.

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